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When a new car or model is launched in the motoring world, the newspaper headlines often advertise the "Tesla killer" or some other epithet. Often the headliners are great at getting us to click on the article.
But ChatGPT will really turn the job search upside down. Today, it is increasingly common to use it to write CVs and personal letters. ChatGPT turns a mediocre CV into a sharp one in less than a couple of minutes! We humans usually want to take the shortest route and who doesn't want to avoid spending a lot of time and effort on something that an AI can do significantly better, and also when it comes to something as important as a job. A couple of weeks ago, the Union launched a campaign where they encourage people to use ChatGPT to write their CVs.
To link back to the motoring world, I think ChatGPT will be the "cv killer". How should we be able to interpret who the person is or what he can do, when the CV is written by an AI? Already today, a number of recruiting managers testify to difficulties in finding the right one among a number of really good CVs. Today, it is mainly young people who have understood, but it will not be long before the ball rolls further down the ranks. Soon the majority of CVs will look really professional, it will be linguistically correct and it will be increasingly difficult to distinguish relevant from irrelevant candidates. With a high probability, there will be a bunch of interviews that you would ideally like to finish within 5-10 minutes, unless you have already put in a major job to screen beforehand.
Personally, I have been opposed to cv for more than 10 years, but now it is becoming quite obvious where it is going to bark. In recent years, HR-tech has been something that has grown, among other things, a number of assessment tools have been developed where different types of tests are carried out. For example, it could be tests that measure logic, analytical ability, personality or motivation. These tests are often carried out in combination and, as a rule, a test can take just over 20 minutes, and they are also used quite widely. Today, there are many companies that test people who will work in stores, support, administration or other services where the job is often an entry-level job.
One of the biggest problems in recruitment today is the influx of relevant candidates. Many companies experience a lack of applicants and this creates stress. Many companies "play ping-pong" with the candidates, i.e. they send them between different websites for tests, checks, etc. One should be aware of the risk of losing a potential top candidate when asking too much of them at an early stage. Many young people shut down recruitment if it becomes too cumbersome, it is simply not attractive. You can certainly reason in the terms that "if you can't do the job, maybe you shouldn't work here", there are still a lot of people who reason like that. The only problem is that the recruiting company becomes the loser here. If you have not adapted your process to what reality looks like, there is a risk that you recruit people in desperation, which in the end turns out to have cost a lot of money and energy.
You just have to realize that ChatGPT will make life miserable for many companies. But like all other paradigm shifts throughout history, we will find other ways. The big challenge is to dare to break the norms and unfortunately that takes a long time. The majority of companies choose to play it safe, until it simply doesn't work. My personal attitude is that the companies that dare to change and that choose to be fast-footed will have a competitive advantage. There is hardly a company that does not communicate on its website about the importance of good staff. The question is whether they are empty words or whether you dare to change to new ways...?
- Stefan Lidén, CEO at Higher
