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Malin Cartagena LindellSeptember 2024

Recruitment needs analysis: How to conduct a needs analysis for a new role

When it's time to recruit for a new role in your company, a thorough needs analysis is essential to ensure you find the right candidate. A needs analysis helps define what the company truly requires, which skills are necessary, and how the new role will contribute to overall business goals. In this article, we walk you through the key steps for conducting a successful needs analysis when recruiting.

What is a Recruitment Needs Analysis?

A needs analysis is the process of identifying and defining the specific requirements, skills, and characteristics needed for a new role within an organization. Its goal is to clearly outline the role’s requirements and align them with the company’s needs, ensuring the recruitment process focuses on finding the right candidate.

While it’s easy to assume you know what a position requires, performing a structured needs analysis ensures no crucial details are overlooked and avoids overestimating certain qualifications. It also reduces the risk of costly hiring mistakes.

Step 1: Identify Business Needs

The first step in a needs analysis is understanding why the new role is needed and how it fits into the company’s overall goals. Ask yourself and your team the following questions:

  • Why do we need to fill this role?
  • What business objectives are linked to this position?
  • How will this role impact other areas of the organization?

Having a clear understanding of the company’s needs makes it easier to define the key skills and experiences required for the role.

Step 2: Define Tasks and Responsibilities

Next, carefully define the tasks and responsibilities associated with the role. Be specific about both the day-to-day duties and the long-term responsibilities.

Sample questions to ask:

  • What tasks will the employee handle daily?
  • Which projects or long-term initiatives will they oversee?
  • What outcomes do we expect from this role?

Defining these tasks clearly will assist in crafting a job ad and evaluating candidates’ qualifications later in the process.

Step 3: Identify Required Skills

Once tasks are defined, identify the skills and attributes needed to succeed in the role. It’s important to distinguish between "must-have" and "nice-to-have" qualifications.

  • What technical skills are necessary to complete the tasks?
  • What soft skills (e.g., communication, leadership) are important for fitting into the company culture and collaborating with other team members?
  • Is specific experience in a certain industry or type of project required?

Involving multiple team members or department heads can help build a complete profile of the ideal candidate.

Step 4: Evaluate Organizational Resources

Before moving forward with recruitment, assess the resources within your company. If some team members can cover parts of the new role’s responsibilities, you may not need a full-fledged specialist. Similarly, internal career advancements could allow current employees to take on new responsibilities.

Consider these questions:

  • Are there skills within the company that can cover aspects of the new role?
  • Can some tasks be reassigned to existing staff?
  • Is outsourcing or temporary staffing an option?

A resource assessment helps you determine whether a new role is truly necessary or if other, more cost-effective solutions exist.

Step 5: Create a Clear Job Description

Once you have a clear picture of the company’s needs, tasks, and required skills, compile everything into a job description. This description will serve as the foundation for both the job ad and the entire recruitment process.

A strong job description includes:

  • A brief overview of the company and its goals
  • A clear description of the role’s responsibilities
  • A list of key skills and qualifications
  • Expectations for results and development

Make sure your job description is as specific and detailed as possible to attract the right candidates and avoid drawing in the wrong target group.

Step 6: Consider Company Culture and Values

One often overlooked aspect of a needs analysis is considering how the new hire will fit into the company’s culture. It’s not enough to only focus on technical and professional skills. A candidate who aligns with the company’s values and culture is likely to be more engaged and stay in the role longer.

Ask yourself:

  • What is the company’s work environment like?
  • What values are important to the company?
  • Which personal qualities are essential for success in this environment?

Hiring someone who shares the company’s values reduces the risk of conflicts and increases the likelihood of long-term commitment.

Conducting a thorough needs analysis is a crucial first step in any recruitment process. By taking the time to identify your company’s real needs, define the tasks and role requirements, and reflect on your resources and culture, you ensure that you hire the right person for the role. A well-executed needs analysis reduces the risk of poor hires and sets the foundation for an effective and successful recruitment process.

 

Author: Malin Cartagena Lindell

Reviewer: Moa Jacobsson

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Malin Cartagena Lindell

Malin has extensive experience in recruitment as an Executive Search Consultant, with a specialization in the fields of Fashion, Retail, FMCG, and IT Recruitment. Malin is currently the Marketing Coordinator at Higher.

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